Companies building and selling pre-built computers are probably the main customer base. This specific one is probably a bit too expensive to end up in your average office machine, but I could see companies with higher requirements (like CAD etc.) use it.
Sorry, I wasn't clear — it's not about what the right purchase is, it's about the perception that AMD is doing phenomenally in the marketplace.
The enthusiast market is clearly in a place where it favours AMD (I'm personally likely getting myself a new build based on their CPUs in the coming months), but this isn't necessarily representative of the CPU market as a whole.
Intel follows IBM and Microsoft as the latest selection that one probably can't get fired for picking. But your point is valid. Despite the Ryzen 5 3600X sitting under my desk for this weekend's new build, for $NEW_JOB I picked out a Xeon laptop because it's a safer choice for a new job and Dell will be there next year if it needs fixing.