did you bother to read the article? It's in the very first line "To help advance question answering (QA) and create smarter assistants" -- aka messenger bots / AI assistants / etc
Yes. In fact I did, yet I'm a mere passive user of FB and have never come across QA messenger bots on the platform before, who uses them? I presumed marketers and advertisers.
Is this presumption incorrect? I'm trying to understand who a potential/target/ideal user of this technology would be from Facebook's perspective-a few sentences about mobile users searching for songs but that's it. That doesn't seem answered in the article, I'd appreciate that in the place of snarky assumptions about my reading skills, please and thank you.
Messenger bots are of interest to marketers, but they don't really seem to use them too frequently. Customer support is a much more common use case from my observations.
All that said, even if it were marketers, it seems pretty clear who this is being built for.
Is this presumption incorrect? I'm trying to understand who a potential/target/ideal user of this technology would be from Facebook's perspective-a few sentences about mobile users searching for songs but that's it. That doesn't seem answered in the article, I'd appreciate that in the place of snarky assumptions about my reading skills, please and thank you.