[marcosdumay]

It extraordinarily difficult to use metrics to improve a UI aimed at entertainment.

[tptacek]

It's not my claim that they've made Netflix more entertaining, just that it's likely made it more sticky.

[wayne_skylar]

This kind of thinking is the problem though. Like YouTube they don't care about the quality of the experience you're having. Where Netflix might see a very satisfied customer others might see a depressed individual binging a show for the 10th time as a way to escape reality.

[kevinmchugh]

auto-playing trailers seem like a move to encourage people to try something new instead of rewatching the same show over and over