[dwild]

I have a pretty hard time believing it contextual ads works just as well as targeted ads because the ONLY time an ads ever worked for me, was because it was targeted.

When the netbook trends started, I was interested in buying one. I made a few research on the subject but once done, that was it. A few days later, I got a Best Buy ads about the exact netbook I searched about and the price was great and I bought it.

It wouldn't have happened if it was contextual. Sure it may have happened that later on I would have got an ads of that netbook on a technology website, but it would have been one out of thousands.

People keep doing re-marketing campaigns. Theses have to provide a better return than normal advertising or else why would you do the effort? That show right there that targeting works.