[ForHackernews]

> It's just not easy to make a better Google

It depends which sense of "better" you mean. It's nearly trivial to make an ethically superior search engine by just not building the spyware bits of Google.

It's difficult to make a search engine that's "better" along the dimensions of speed, profitability, etc.

[slashdev]

That exists, it's called duck duck go, and even less people care about it than Bing. For the most part, people don't actually care about Google collecting their entire search history and combining it with their other data on you. We may live to regret that in a hypothetical future where the government turns more authoritarian and requisitions that data for evil.

[eloff]

I made three statements. They're all true as far as I can see. Would the downvoters care to speak up?