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by harryf 2537 days ago
Via API access you'd be effectively getting access to the index _plus_ the derivative search quality improvements _based on_ user data, even if you're not getting user data itself. That would certainly open the door to competition, especially on a niche basis e.g. you want to build a platform dedicated to drones - you can combine drone reviews and news with videos plus e-commerce results. The result could be awesome in sparking all kinds of small business building on Google's API.

> 2) 20 years of experience fighting SEO spam.

That's probably a key issue here though. Providing an API potentially makes it easier for spammers to identify ways to boost their content in a well automated manner.

1 comments

> That's probably a key issue here though. Providing an API potentially makes it easier for spammers to identify ways to boost their content in a well automated manner.

How so? Unless you give reasoning for the scores, or provide live updates etc, just putting an API on search wouldn't change much - you can APIfy search now, there are multiple services offering it as a service. Granted, at some point it's getting expensive, but for SEO research, you're probably not running a million queries.