[WhompingWindows]

That's a very market-centric viewpoint. I agree individuals should reduce their footprint, however govts and corporations are very thirsty for energy-hungry activities (military, infrastructure, not to mention subsidies/corruption) that the people themselves had no say in. Consumers are important, but many other factors drive carbon emissions, too.

Ideally, we'd just have a carbon tax on any emitting behavior, that way govts, corporations, and citizens alike are all incentivized to clean up their act.