[digitalsushi]

I think smart bulbs had a nonobvious way into our homes - pioneering, younger folks with less or no regular income would treat a 30 dollar bulb as a significant investment, a great way to get some social buy-in by augmenting one key area of a locale, one they probably don't own - as a cool place.

And then as the look became popular to have a couple of bulbs sprinkled throughout various dorm rooms, nerd spots, lairs, et cetera, maybe parents relented and bought more for uniformity or even just the same social buy-in with their kids. Whatever it was, it was done a light bulb at a time, and rarely as a lighting improvement project. A smart switch is something rich people buy, but a smart bulb is something everyone can buy.

So we're stuck with this lousy inverted model for a while yet.