[vital_sol]

I've been a Netflix customer since 2005. Last time I tried to use their "streaming service," it demanded that I use IE instead of Firefox to watch a movie. I never tried it ever since. Yet I'm still renting DVDs from them.

[male_salmon]

You can watch instantly using a variety of browsers including Firefox and Chrome on Windows and OS X.

[krakensden]

And even in Linux, so long as you're on an embedded device like a television or set top box. It's impressively ubiquitous.

[jimbokun]

And Wii, XBox, PS3, iPhone/iPad/iPod Touch, and various Blue Ray players, and I'm probably forgetting some.