[blub]

The last remaining excuse of advertisers: you wouldn't want something to happen to your favorite content? That would be a shame.

Yes, most people would not be "fine" if they lost their googles and youtubes and stack overflows. But then in a few weeks or maaaybe months they'd get over it, because none of these "free" services are in any way essential. Paid alternatives will pop up where needed.

[manigandham]

What excuse? Advertisers aren't concerned, there will always be advertising inventory available.

And paid alternatives have been tried for decades (ExpertsExchange if you want a specific example here). It's not a revolutionary idea, it just doesn't work for most content.