| At first I thought it was counterintuitive. But after self-reflection, I'm more likely to report it if it did have money. If it had money, I'd feel an obligation to protect it and return it to the owner. If it didn't, I'd feel more like it's their problem. |
In only one case do you actually lose money. Both cases require the same effort to make contact.
For the civic-honesty-minded person who has to balance that effort cost to themselves against the victim's loss, there's going to naturally be a stronger impulse to help the person who stands to lose more.