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by dcbadacd 2562 days ago
They could, but then we'd see a lot of cheaters even there, AMP is very locked down. I don't like the market position abuse either, but the other parties are far from guilt free.
1 comments

Of course SEO will never end. But if the question is how to improve the open web, then turning the open web into a Google property is not an answer.
Signed exchanges are a thing, I don't see how Google intervenes there more than just providing the AMP standard.