[_bxg1]

Netflix is a good example, because it can be contrasted with Hulu. Netflix uses aggressive dark patterns like auto-playing trailers to push content on you; people have repeatedly asked for the option to turn these off and Netflix refuses, because it gets people to watch more. They've made the express choice to rob their users of agency for the sake of increasing engagement. Hulu, on the other hand... doesn't do that. I'm not saying they're saints, but their interface respects user-agency.