[derefr]

I really, really doubt it; Google has never killed a product that it created or acquired to serve as a complement to enterprise Ads/Analytics usage.

Google kills plenty of its consumer products if they don’t catch on in a big way (Reader, Google+); and it certainly “transitions” developer-targeted product/service startups into plain features (Firebase, WordLens, etc.) But this is neither—it’s BI software, for enterprise customers who build it deeply into their decision-making in the same way they build Google Analytics itself into their decision-making. These are not the people even Google wants to make mad. They’re precisely the people writing the checks which make up the majority of Google’s ad revenue!

[dudus]

That's not correct... Wildfire and Adometry are two examples of products on the ads and analytics space that were killed after acquisition.

[shakna]

> and it certainly “transitions” developer-targeted product/service startups into plain features (Firebase, WordLens, etc.

They recently killed "Works with Nest" in favour of an Assistant-backed API that doesn't currently implement what Google acknowledges to be the most popular features of "Works with Nest".

Google are more than willing to kill developer-oriented as consumer-oriented.

[agentdrtran]

Nest is a consumer brand that sells consumer products.

[shakna]

The Nest wasn't shelved though, it was the developer API that got the half-hearted approach.

[guyzero]

Works with Nest had issues.