Hacker News new | ask | show | jobs
by froindt 2569 days ago
I was shocked at how successful he described their mall marketing!

Rough quote from when I listened a week or two ago:

"If I could get someone to ride the bike, there was about a 50% chance I could get them to buy it"

Also rough quote:

"People would ask what would happen if we went out of business. Since it was a subscription, there was an annuity value in keeping the platform going. Whoever ended up with our assets after a bankruptcy could use those revenues to spin up an instance of AWS to host the videos. I had a whole line ready to go about it."