[stef25]

> In the meanwhile there is a considerable increase in public awareness of (e.g.) how creepy facebook is

Every non tech person I know has some notion of FB being creepy but not a single one has changed their online behavior in any way. Everyone cares until it's actually time to delete your account.

[rahoulb]

Anecdotal I know, but I know of several people who now refuse to install the Facebook app on their phones (instead using the website) because they don't want "Facebook listening in on their conversations"