[mcmoose75]

The whole pitch at the elite institutions is that they don't WANT to pitch it as some sort of dollars-and-cents ROI. They want to advertise the prestige, the education, etc.

There's a whole cottage industry of MBA review sites, books, admissions prep materials, etc. that make that pitch for them, and investment banks/ consulting firms that use these MBA programs as "finishing schools" of sorts do as well.