[dunstad]

Where is option 3, come clean, change their ways and work to correct the damage? Why are 'lie' and 'kill themselves' more obvious?

[crimsonalucard]

Option 3 is what people admire but it is not human behavior. Throughout history people and corporations have chosen to lie to themselves and others rather than accept a cold hard truth.

[dunstad]

Sounds like the profit motive has some significant issues.