[ggthrowaway12]

Advertisers are not complaining - they can vote with their money. It's the publishers that are hit by making ads harder. Without allowing publishers to monetize, content will move behind paywalls or closed ecosystems (as opposed to open web) that do make ads easier. Also, over time, browsers that make it impossible to monetize will likely to be banned by publishers - this already started to happen, with some publishers not allowing incognito mode, etc.