[kbenson]

It's inevitable that San Francisco (and other parts of the bay area), which like to be on the forefront of certain rights issues will occasionally run up against the interests of some of the repercussions of the technology developed in the area, as technology stresses different areas of rights and the law.

Ideally, SF is just a testing ground for something enacted at a state level that's a bit better worded and more comprehensive, and that in turn is a testing ground for some national legislation that works even better. I mean, that's how it's supposed to work, even if it feels like it rarely does. I've been waiting for something like that to happen on the front of ownership of personal information and online tracking for years. Looks like it's finally getting a bit more attention, but who knows if something useful will come out of it.