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by fixie
5676 days ago
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Kudos for doing research before diving in. If it sounds like there is enough interest, one option could be to use a whitelabel daily deals service like Tippr.com. Although it is tempting to hack together a groupon-clone, in the end the software on the consumer end is generally the easy part when building a basic daily deal site. The time consuming part is everything that goes on behind the scenes. The support, writing, deal scheduling, deal sourcing, affiliate marketing, reporting tools, etc. This stuff often gets overlooked when creating a deal site. Tippr can handle as much of this overhead as you need which allows you to focus on marketing and helping source deals for your niche. If you are curious how the end white-label product looks, we've recently launched a white-label with BusinessInsider that they call Pipeline Deals (http://pipeline.businessinsider.com). This site runs similar types of deals - except targeted for business folk instead of hackers. Disclosure: I'm a designer at Tippr. If you want to learn more, I can get you in touch with one of the business people. |
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