[justkez]

The (lack of) speed and complexity of GA astounds me every time I go in (use it over a portfolio of businesses). Using it on a 100Mb connection is still like pulling teeth.

I've researched building out a desktop app that pulls GA data over the API in the background so you can get key stats out much quicker, but it's quite an investment of time to be beholden to Google's platform.

Now doing some dogfooding on a web analytics service I've been evolving that tries to answer the "why" of change in traffic/behaviour over time ("traffic's up today....not sure why?"). Google do this with their GA mobile app ("Insights") but what and when they show you don't seem to be too predictable.