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by slantyyz 2607 days ago
Yeah, but it's not. Ever since Amazon.ca really established their presence here, there's not a lot of reason to buy from Indigo unless they're heavily discounting something.

Their selection is generally meager compared to a lot of other online stores here. Honestly, every time I pass by a Chapters/Indigo, I'm surprised they're still around.

My guess is that they still get a lot of bricks and mortar customers who want instant gratification with a dead tree book purchase (provided it's a popular, stocked title).

1 comments

Two times I go to the Indigo near me: a) wander around after I get a coffee at the attached starbucks, and 2) my kids have giftcards to spend from birthdays/christmas.

Only once in the last year did I have a focused reason to hit them up, I wanted to get a certain book for my kid to start reading together THAT NIGHT.