[Theodores]

It is not difficult to put a <figure> in Wordpress with some code inside it.

Some things you either have or you don't. Accessibility is one of those things. Either you think it is actually important or you don't.

The Uber comms team also need to be living and breathing accessibility. It is part of what comms is about.

[lhorie]

Who is "you"? Me personally, the team behind BaseWeb, the comms team, Uber as a whole? Companies by definition can't "care" since they are emotionless entities, so you must mean a physical person. But physical people within a large organization might care about different things with different degrees of priority or be prevented from doing the best thing (tm) for various reasons. But we all already knew that.