[osrec]

I don't think it's even that tbh - I mean, they are hardly standard in anything.

Their business works because they realise the world is big, so they focus on sales. They are amazing at selling their rubbish to anyone and everyone and know how to rack up billable hours. If a project succeeds (prob because it's easy), then great! If it fails, then move on to the next victim.

Also, the truth is that a vast number of very senior people are non-technical, which is why they get taken in by the machine-learning/AI/blockchain BS the consultancies have been spouting for the last few years. Once they get their foot in the door, they'll convince many a CEO to purchase their magic beans.