[skellera]

article says that they will eventually pass revenue to publishers. So currently they will take the ad revenue from publishers and keep it for themselves? Seems pretty shitty. There are sites I choose to support and this seems to remove that possibility even if they are serving clean ads.

[lawl]

Don't know if things changed recently. But back when I checked Brave out the idea was that they would only replace ads for publishers that opt-in to this, and the user would also need to opt in to be shown these. And then the revenue is split among publisher, brave and user.

[rjf72]

This is all 100% up to the user. Brave simply blocks all ads by default. If the user chooses they can disable ad blocking, including on a per site basis. The user can also, if they choose to do so, display 'cleaned' ads. So you have three tiers of options:

- no ads

- native ads

- cleaned ads

It's totally up to the user to choose what they want.