[delinka]

I don't really get this "pieces of our culture" argument. I see it often in these discussions. Something "became part of our culture" after someone created it, after ownership was known, and 'we' allowed it to become meaningful to a large audience. Should that somehow transfer the ownership to those who find it more meaningful?

Some brands are "cultural icons" (like it or not), but that doesn't mean the culture has any right to tell the brand owner what to do with their trademark.

[amanaplanacanal]

I don't know the history of copyright in other countries, but in the US copyright is explicitly to encourage the creation of artifacts that will then end up as public domain and part of our cultural legacy.

If it isn't performing that function well, then it's probably time for a rethink.