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by carnagii
2616 days ago
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> Will also never leave a good review when I'm satisfied ... tend to rather just leave bad reviews when I'm not satisfied This is basic consumer behavior. Receiving a good experience (either service or product) is not notable because you paid for it and expect it, whereas a bad experience is offensive and makes you feel cheated so you retaliate by taking your time to leave a bad review. What this means at scale is that most positive reviews are fake except for the truly extraordinary products/services that are far above all their peers in terms of quality or novelty. In order to get decent reviews you have to be able to verify that the consumer actually paid for the product/experience and then you have to apply some sort of sampling methodology and statistical analysis to arrive at a meaningful relative score to other products/services in the same industry. No review site has any interest in doing this because they are just using reviews to generate free content for SEO, to put ads on, and to extort businesses into paying them to "manage" negative reviews in various ways. |
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