[anonlastname]

It's possible that it could actually work, meaning, average Joe thinks its kind of cool and buys some pepsi.

[ddingus]

There are some people it will work for. I believe that too.

It is the much larger set of people who see the implications. And who see average Joe bag of doughnuts will already have had plenty of Pepsi impressions, if not Pepsi itself.

Driving some spurious sales with night sky pollution is not something to be rewarded.