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by xbmcuser 2625 days ago
Gdp per capita for India is around ~$2000. India does not have much of a market for +$500 phones nor does it have a contract system where the +$500 can be paid over time. So I don't see it help Apple much in gaining market share. At the current Apple prices I have seen multiple long time Apple users leave Apple. Unless Apple is willing to cut its margins dramatically I don't see them getting much of a foot hold in India.
2 comments

You are forgetting India is a land of 1.3 billion people. There are at least 50 - 100 million people who are willing to spend more than 500$ on a phone. That's a big enough market for Apple to consider.
No. The sale of 500$+ phones in only in a few million.
Yep, but it's growing. The premium segment(above 500$) is the fastest growing segment of the market. And even the segment just below it (300$ - 500$) is a chunky portion of the market who are all potential customers for the premium segment.
1.3 billion people, 2% own an iPhone (according to another comment here), equals 25 million iDevices in India...
> The sale of 500$+ phones in only in a few million.

Its not about market size today, you have to look into the future as well.

In the future apple's phones would be 1500 plus. They are already making loss. Apple's positioning in India is as a 'premium' brand. It's price is so high that even IT employees buy in EMI. Meanwhile Chinese android phones haves 95% of the quality at 1/5th the price. There is no market fit
The problem I see with that argument is that it dismisses what all sorts of other upmarket brands are doing in India.

Volkswagen, Mercedes-Benz and others are making essentially the same play. They must see a valuable enough market to warrant that kind of investment.