[Just_Smith]

Well it's also a sport in it's infancy, not a more-than-a-century-old sport that's literally called "America's Pastime". Maybe when it's older than a couple of decades, the social factor of the sport will be more present. I was into eSports as a teenager, but it was very, very niche at the time, as you say. Nowadays, gaming is so commonplace with teens that a streamer like Ninja is able to reach a level of pop stardom.