I think it's more specifically something like this, in case anyone is actually wondering:
"When rich and famous people want your handle bad enough to shell-out money to a PR firm who has spent a boatload on Twitter ads to establish a very favorable business relationship that allows them to procure already-in-use accounts for their clients with a simple request to their account manager at Twitter."
I saw this happen for a small startup I worked at some years back who hired a PR firm and instantly were able to take control of a twitter account that we'd been denied access to for _years_. It was inactive with like 8 porn posts and nothing in the last 5 years, and we sent in formal verification of our trademark, and I also reached out through back channel tech contacts who put in internal requests, and we still got denied 3 times over about a year period. We hired a PR firm to run a marketing campaign for something unrelated to Twitter, and on like day 2 of the relationship, they reached out and basically just off hand said "oh yeah btw we reached out to Twitter and got control of this account for you, I think it matches your company name more directly if you want it!" We hadn't even asked them about it.
"When rich and famous people want your handle bad enough to shell-out money to a PR firm who has spent a boatload on Twitter ads to establish a very favorable business relationship that allows them to procure already-in-use accounts for their clients with a simple request to their account manager at Twitter."
I saw this happen for a small startup I worked at some years back who hired a PR firm and instantly were able to take control of a twitter account that we'd been denied access to for _years_. It was inactive with like 8 porn posts and nothing in the last 5 years, and we sent in formal verification of our trademark, and I also reached out through back channel tech contacts who put in internal requests, and we still got denied 3 times over about a year period. We hired a PR firm to run a marketing campaign for something unrelated to Twitter, and on like day 2 of the relationship, they reached out and basically just off hand said "oh yeah btw we reached out to Twitter and got control of this account for you, I think it matches your company name more directly if you want it!" We hadn't even asked them about it.