[b_tterc_p]

Uber’s answer to that is pretty clear and close to what you’re saying: airline style rewards program.

But I think you’re right. The breadth of offerings is too small and the margins are too tight to gain any real loyalty

[digitaltrees]

Loyalty comes from a large pool of drivers. How many times would you jump between random apps, and wait 20 min for an available driver before you just decide to stick with one? I have a lot of friends that travel internationally; they strongly prefer Lyft but have to use Uber because it is available more widely. They all talk about how they could look for a local app...but say 'who cares, Uber is evil, but whatever'.

[jpetso]

If we only had a meta search engine for taxi rides that enabled you to get the quickest ride from any service! Somehow that's a thing in the airline sector but (for now) not in the on-demand ride business.

Or at least not on the client side. Cab drivers appear to have no problem using several apps at the same time and picking the best option.

[Jommi]

That's why the play is with somewhere inbetween, with continental apps like Taxify(bolt), Ola, Grab and Didi. Or then web-based ride hailing.