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by staybythebay
2642 days ago
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The article hints at it. “all these companies are deliberately spending profligately now to build their brands and win over dense populations of customers, so that in the future they can be more efficiently served. This is the exact playbook that once worked for Amazon.com” I can’t count how many free Uber/Grubhub promo codes I’ve seen. How much they subsidize their orders, etc. |
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Amazon was (at least for a long time, maybe this has been forgotten) been noted for being unusually, perhaps uniquely, successfully at both the customer side and investor side when it came to executing on this.