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by 0815test 2636 days ago
Come on, that can't possibly be right. If they can get shows sold "exclusively" to them, why can't they get shows sold to them without DRM requirements?

(The closest I can get to an explanation is that the "exclusivity" deal might be limited to online streaming platforms only, and whoever is selling the content still worries about everything else. But streaming is a significant and growing portion of all media consumption (and could be even more so, were it not for that pesky DRM), so I'm extremely skeptical that this would be a real issue.)

1 comments

They probably did negotiate DRM free licenses. But the cost for implementing a separate DRM free pipeline is very high, and there would be little ROI to the business. Not having DRM on just the Netflix content would get very few new customers, if any, especially given that this whole argument only applies to web streaming anyway.
> ...and there would be little ROI to the business. Not having DRM on just the Netflix content would get very few new customers, if any...

This is where your narrative is strategically short-sighted. It would be a very significant leverage point for their own proprietary content over the traditional media companies' - the kind of thing that 'disruption' is built on!