[0815test]

Then Google/Microsoft/Amazon and others who are being impacted by this issue should throw some non-trivial money at media creators who are willing to commit to DRM-free content. Like Creative Commons or the Blender Foundation, for starters. We had a comparable opportunity there when Netflix started offering streaming services, but they chose to go with DRM across the board. Fine, whatever. But unless the tech industry seriously gets behind this, Big Media will start to take their "content" hostage and mandate use of their own DRM 'solutions' to "protect it adequately" - with royalties for use set as high as the market will bear. Yeah, you can say that would be an antitrust violation, whatever. Legal processes take a long time, and Big Media have plenty of political support behind them. They don't have to care if they can make things crappy enough for everyone else.