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by harrumph
2646 days ago
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Facebook ads in the residential real estate space absolutely allow violation of the 1968 Fair Housing Act on the part of real estate agents, sellers, marketers and brokers. The mechanism of FB ad targeting inherently grants permission to exclude groups from ad targeting by way of discriminating on the basis of demographic detail. The FHA was passed to redress the widespread and normalized practices of racial and socioeconomic exclusion from home ownership, and as such FB's practice is a major step backwards in fairness and transparency for persons participating in housing markets. Does anybody know if FB's practice has been attacked in court sooner than this? |
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