I'll try my best to answer your questions.
The target user is anyone who wants to communicate without worrying about message permanence or risk being tied to the message they sent.
The sender's details are not included when a message is viewed making the app screenshot friendly. Screen recording won't get you very far either.
Coincidentally, the way in which the app was designed solves many privacy concerns highlighted in Zuckerberg's privacy manifesto - https://www.facebook.com/notes/mark-zuckerberg/a-privacy-foc...
I'll try my best to answer your questions.
The target user is anyone who wants to communicate without worrying about message permanence or risk being tied to the message they sent.
The sender's details are not included when a message is viewed making the app screenshot friendly. Screen recording won't get you very far either.
Coincidentally, the way in which the app was designed solves many privacy concerns highlighted in Zuckerberg's privacy manifesto - https://www.facebook.com/notes/mark-zuckerberg/a-privacy-foc...