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by TuringNYC
2641 days ago
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Good for Uber, but I'm disappointed as a customer. I did extensive travel overseas in Qatar and the Careem app was excellent. They had a clear local strategy with local customization to capture users. For example - [Local flavor] Using a button called "Yallah" instead of "Go" - [Local Knowledge] Pre-coding airport pickup locations (unlike Uber which had you try and figure it out directly with drivers, who often did not speak English.) - [Local Knowledge] Understanding that many parts of the world do not have street addresses! |
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