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by Sendotsh 2651 days ago
That's exactly what they do on the Australian apple site:

https://www.apple.com/au/iphone/

> Get iPhone XR from A$849 when you trade in your iPhone 7 Plus.*

> Now you can get 0% interest for 24 months on iPhone XR when you trade in your current iPhone at an Apple Retail Store. Monthly payments required.

It's the first thing you see on the page, even on mobile, before you when see a picture or any details about the phones themselves. It's also pushed very heavily throughout the entire site as you browse.