[adamiscool8]

People search for Instagram profiles and content that get's reported as news i.e. "did you see X on Y's Instagram". Same for Snapchat, which requires searching for username discovery. Pinterest doesn't have either of those traffic catalysts.

[dmitriy_ko]

It's at least as useful to search Pinterest for specific terms. E.g. "wedding Pinterest" or "kitchen Pinterest". And if you look at "TERM Pinterest" trends you see same decline as well: https://trends.google.com/trends/explore?date=all&geo=US&q=w...