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by thinkingkong
2652 days ago
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I would actually suggest a learning period for pricing. Basically youre going to iterate through several pricing models and youre not going to get it right your first try, so embrace that and figure out the best set of prices “for now”. - make sure your unit economics work; you dont lose money on a sale unless its part of some intentional strategy (you need a pile of cash) - find some artificial scarcity features and at least separate your potential customers using one of these. - instrument your systems (sales and revenue) so you can get good stats on LTV, LTV:CAC, ARPA, etc. - after 6 months (or whenever you feel is appropriate) revisit pricing and revise your strategy. |
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