[massivecali]

Or for anyone who has already seen Kingsmen:

The King of Sweden : Bluetooth technology.

Eggsy : Which, of course, got its name from the legendary Danish king Harald Blatand, whose name translates to 'Bluetooth' in English.

[back in England, Roxy is relaying all the information through Eggsy's glasses]

Roxy : And the Bluetooth logo is his initials in Norse runic symbols.

Eggsy : And, as I'm sure you know, the Bluetooth logo is his initials...

Princess Tilde : Yup.

Eggsy : ...in Norse runic symbols.