[JKCalhoun]

You've hit on the most nefarious part of all of it. People say they have nothing to hide, I don't doubt it. What they should be concerned about though is the constant, targeted stream of disinformation.

It's one thing when it's a detergent that is claiming to make your clothes whiter, it's another altogether when it's messages suggesting you might also want a whiter neighborhood.

[jachee]

Perhaps even that they believe that they have nothing to hide is, itself, a result of a disinformation campaign.

[specialist]

The asymmetry (power imbalance) bothers me.

People are profiting from my data. All that activity is unknowable to me.

How is that fair?

If I don't get any privacy, then no one else gets any privacy either.

Alternately, establish that everything knowable about me is mine and gimme my cut.