[oscarhevel]

Similar core solution (banking and budgeting together), but with two main differentiators.

1) We're not positioned as a bank. No one needs another bank. We are a layer that sits on top of your current bank account to make it smart and automated.

2) We're bringing an Instagram-style feed to the app where you can discover goals and add them in one tap (this is where we will focus our growth) - connecting with third parties such as Expedia, Pinterest, Amazon, etc.

Appreciate the reply. This is the time to apply pressure tests :)

[dustinchilson]

The #1 point was not obvious to me as you mention that "Fi connects to your current checking account" below the fold and when you scroll farther you mention FDIC Insured which implied to me you where a bank.

A good expenses and banking app on top of many other banks makes sense to me.

[oscarhevel]

Thanks for this.