[Yoric]

Note that Mozilla has been working on that feature for at least five years. For a very long time, it was not possible to land this without breaking gazillions of sites.

Apple can afford to be more aggressive, and force features such as ITP 2+, because of their iOS monopoly, and expect webdevs to scramble for fixes, but Mozilla doesn't have such leverage, so they need to avoid breaking the web.

[wodenokoto]

Also, they got their ass handed to them in a smear campaign when they tried blocking 3rd party cookies the first time around in 2013 [1] and ended up accepting these by default again.

https://www.consumeraffairs.com/news/web-advertisers-attack-...