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by chrxr 2671 days ago
Can anyone tell me if young people listen to podcasts? Like people under 16? I found something that suggests 7% of listeners are under 17*... I just wonder with an audience split like that, is it expected that young people will suddenly pick up podcasts when they reach a certain age? Or is it an indicator that the format doesn't appeal to the youngest generation?

https://www.convinceandconvert.com/podcast-research/new-demo...

1 comments

Teenagers mostly don't have long commutes, which is where a lot of podcast listening seems to happen.
There's also much less content for teenagers. Not all of them are interested in politics or news, for example, which rules out a significant portion of podcasts.