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by Spooky23 2681 days ago
I don’t have a ton of direct insight into gaming, but in general when a business that’s dependent on development is facing headwinds and doubles down on hitting the numbers, that’s a bad sign. It’s often a signal that the firm is not investing in the business.

IMO, modern business models for gaming (ie casinos for elementary school kids) are problematic and are turning kids off. There will be a harsh reckoning as more and more people figure that out.

3 comments

Or even accelerating the rate at which players age out of their target market. There's only so many games you can be subjected to the loot box marketing spree before you start turning away from major publishers all together. I like to sit down and enjoy my video games, not have carrots dangled to open my wallet after every chunk of gameplay.
Amen. I just got a Switch and Zelda: Breath of the Wild, and it's really nice to just sit down and play, knowing that since I have already payed everything upfront, the next 100 hours of gameplay are mine to enjoy without any business transactions interrupting it.
Confused about this response. The person it's responding to says Activision is doubling down on development by saving money in non-development. That's sounds like the opposite of "doubling down on hitting the numbers" and more like putting the money in the correct place, R&D, while saving it in others.
Wow, this is the first time I hear this argument, and it is a really good one.

To enjoy and play games require some initiation to it as a kid. And the kind of games marketed at kids today I don't think do a good job at creating this interest. That could really hurt the industry long term.