[JustSomeNobody]

I thought I was pretty clear. Some people want to skip the being and go straight to have been. They want to be remembered as being Stephen King, but they don't want to put in the effort of writing on a consistent enough basis to actually be Stephen King. They're the type who always has some plan their working on, but really they aren't.

> "Tell us how your startup idea is going get huge and stay huge for ages"

Then ask that question.