[duxup]

>counter to your users desire is not unscrupulous?

I mean no... they don't have to my (or my employer's) site.

I love doing things users like, and I do my best to do that often, but straight up it's not their site. If someone wants ads on their site ... I don't see a problem with that on the most basic level.

Fake news, other content, we're talking about something else.